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The Friday Round Up from Ogilvy Noor (11 May): Ramadan, Muslim fashion and halal tourism
It’s Friday and welcome once again to Ogilvy Noor’s weekly round up. We’re here to help you build your brand with Muslim consumers.
In-depth
With Ramadan barely weeks away, due to start in the second half of July, we look back at a perennial question: How to smarten up your branding this Ramadan
We also spend some time asking, “What is Islamic Branding, and why is it important?”
Cheat sheet: Sharp insights into Muslim consumer markets this week
A new Muslim lifestyle magazine “Halal Life” is released in Thailand in e-Magazine format
Getting ready for Ramadan: less than 3 months away, Muslims start their preparations for the Islamic month of fasting
Malaysia expects an increase of Muslim travellers from Saudi Arabia and the UAE during Ramadan this year
Muslim fashion takes on London for the second year in a row at the International Islamic Fashion Festival
Muslim fashion bloggers talk about what ‘Muslim-style‘ means to them, and how faith, fashion and blogs come together
Australia’s “Faith Fashion Fusion” exhibition documents the growth of Muslim fashion using filmed interviews and photoshoots
Will Muslim fashion break through into the mainstream? This store already has…
“The Ramadan effect: The month is a period of unusual and frenetic activity for Gulf economies” says Gulf newspaper
Indonesian consumers spend more on food and beverage during Ramadan, says a Nielsen study. Ramadan starts at the end of July this year
“Halal in Russia is more than halal” says Moscow’s Halal Expo 2012
The number of Muslim tourists is on the rise