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The Friday Round Up (15 Nov): Giving blood, hajj apps, cheese investment, buzzfeed and more…
15, November, 2013
It’s Friday, and here’s our regular cheat sheet, offering sharp insights into Muslim consumer markets Middle East all abuzz over Arabic version of news website BuzzFeed European halal: a centralised standard is required to address the current ‘really chaotic’ situation …
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The Friday Round Up (8 Nov): Ms Muslim Marvel, the Muslim pound, loyalty, marriage and mobile connectivity…
8, November, 2013
Welcome to this week’s Friday round up, our end-of-the-week boost to give you something to mull over the weekend and fill your coming week with bright ideas. In depth A recent report published in the UK looks at the growing …
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Why brands need to pay attention to the Muslim Pound
8, November, 2013
This article was first published in a new report in the UK on The Muslim Pound Something surprising is happening on Britain’s high streets, and for clever forward thinking brands, this is an opportunity not to be missed: the rise …
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The Friday Round Up (1 Nov): the Muslim pound, World Islamic Economic Forum, Islamic fitness, city slickers and more…
1, November, 2013
This week we’ve been attending the 9th World Islamic Economic Forum in London. Read our coverage of the event and how Ogilvy Noor got involved. In depth The significance of the Muslim consumer and their rising economic importance was highlighted …
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The Friday Round Up (25 Oct): the female Muslim consumer, Islamic finance demystified, halal wine and more…
25, October, 2013
Here’s this week’s chance to get up to date with Muslim consumer insights from around the world. PLUS some easy reading to get up to speed with Islamic finance (if that’s your cup of tea) before the 9th World Islamic …
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AdCritique: Advice for brands targeting Muslim women, dare to challenge the the stereotypes
24, October, 2013
The news and media are constantly full of discussions about what Muslim women should or should not wear, and how they should or should not participate in society. At least that’s how Muslim women feel. From stories about whether niqabs …
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October Muslim Consumer Briefing
14, October, 2013
This month’s newsletter marks the celebration of Eid ul Adha. With two huge Muslim consumer industry events on the horizon we look in depth at the World Islamic Economic Forum and the Global Islamic Economy Summit. And we have our …
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Ogilvy Noor wishes you Eid ul Adha Mubarak!
13, October, 2013
This week, Muslims are celebrating the occasion of Eid ul Adha, the Festival of Sacrifice. This marks the story of the Prophet Abraham who was asked to sacrifice his son. In the Quran, this son is named as Ishmael. Eid …
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September Muslim Consumer Briefing
13, October, 2013
As we approach the season of the hajj pilgrimage, we focus on what this central pillar of Islamic faith means to Muslims. We explore how brands can engage through community and concern by ensuring they have a deep understanding of …
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The Friday Round Up (11 Oct): mooncakes, hajj infographics, multivitamins, awards and more…
11, October, 2013
The final month of the Islamic calendar has begun this week, Dhulhijjah, and with it Muslim pilgrims are converging in Makkah. Next Tuesday is Eid ul Adha, the Festival of Sacrifice. Watch out for our Eid message and our special …
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The Friday Round Up (4 Oct): pious divas, Muslim rappers, secrets of the Kaba and more…
4, October, 2013
Here are the Friday links for your reading pleasure. Plus an invitation to hear Ogilvy Noor on a webcast discussing the growing segment of Muslim consumers. In depth Hosted by Thomson Reuters, Ogilvy Noor’s Vice President Shelina Janmohamed will be …
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The Friday Round Up (27 Sep): ethical investment, opening up China to Muslims, prepaid cards and more
27, September, 2013
Our Friday links are up! Cheat sheet: sharp insights into Muslim consumer markets Move over organic – the new big business in food is halal McDonald’s reassures Malaysian consumers that all its products are certified halal Islamic portfolios attract ethical …
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