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  • How to understand Muslims better through arts and culture. Top tips from world renowned organisations

    26, January, 2012

    At the world renowned British Museum, an interesting development is taking place in the quest to better get to know Muslims as people. Today the exhibition  “Hajj: Journey to The Heart of Islam” is opening. The British Museum believes it …

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  • Brands and the hajj: it’s about concern, community and caring, not commercialisation

    7, November, 2011

    Our thought piece this week is published by the awardwinning  multiplatform Magazine Sparksheet which says that it offers “good ideas about content, media and marketing.” To mark the current Eid Al Adha festival Ogilvy Noor’s Shelina Janmohamed looks at the Hajj – …

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  • Get ready for the hajj – what you need to know about the world’s most diverse gathering

    24, September, 2011

    This week at Ogilvy Noor I’m looking at the upcoming event of the hajj, which will begin in just under six week’s time. The Islamic calendar is marked by two main celebrations. The first is Eid ul Fitr which immediately follows …

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