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The Friday Round Up (12 Apr): Muslim storytelling, halal clubs and halal hubs, food apps, art scenes and the virtues of speaking for yourself…
12, April, 2013
This week we’re covering everything from social media, to storytelling, to Newsweek and halal hubs. In depth This month’s AdCritique looks at how personal storytelling can overcome Muslim consumer worry and doubt, and understand how a brand can be integrated …
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The Friday Round-Up: gourmet dates, Saudi chefs, world’s biggest brands, Muslim Ramadan fashion and fasting with text messages
10, August, 2012
This is the final week of Ramadan, and devotions are reaching fever pitch for Muslims. The last ten nights are considered to be extra special, and according to the Quran one of them is “laylatul qadr”, the night of destiny …
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Designing the moon for Ramadan
2, August, 2012
We spoke to Brownbook about designing the moon for Ramadan, offering an insight into the significance of the crescent moon design, and why the crescent symbol is important to Muslims. Brownbook is an urban lifestyle guide focusing on design, culture …
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The Friday Round Up: Islamic reality TV, Muslim Olympians, Egypt Ramadan, Facebook Arabia and Scottish oats while fasting in the Middle East
27, July, 2012
It is the end of the first week of Ramadan, and also the beginning of the Olympics this evening! Two huge events of global scale to celebrate. In depth We immerse ourselves in the rich and colourful traditions of Ramadan …
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The Friday Round Up (25 May): Halal-friendly Indian brands, shariah-compliance, huge Indonesian consumption and halal tourism
25, May, 2012
Did you know that in Islamic tradition, Friday is considered a day of Eid? That means that it is a day of celebration for Muslims. So, in the festive spirit, here are plenty of exciting insights and trends in the …
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The Friday Round Up (18 May): halal beauty, Arab youth survey, Eco-Islam and mobile phone usage
18, May, 2012
Ogilvy Noor welcomes you to another wonderful Friday, and brings you a round up of insights and expertise on building brands with Muslim consumers. In-depth The crescent moon: You see it everywhere in the Muslim world, and on a huge …
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The Friday Round Up from Ogilvy Noor (11 May): Ramadan, Muslim fashion and halal tourism
11, May, 2012
It’s Friday and welcome once again to Ogilvy Noor’s weekly round up. We’re here to help you build your brand with Muslim consumers. In-depth With Ramadan barely weeks away, due to start in the second half of July, we look …
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Fast Facts United Arab Emirates
2, December, 2011
At Ogilvy Noor we know that you are busy growing your business and your brand. That’s why we are starting a regular series of ‘Fast Facts’ to bring you key information in quick bite size chunks about topics of interest …
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“I wonder about the Arab Spring”
16, September, 2011
Over at our sister company JWT, there is a great blog post about the implications of the Arab Spring. The author, Till Hohmann, writes by way of introduction: I wonder,… …whether there is a lot more to be learned from …
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We’ve been thinking about… Muslim Youth Redefining Leadership
5, June, 2011
Part of building up OgilvyNoor’s expertise is for us to chat to those in the know, and we’ve been doing that recently with academics that specialise in Middle Eastern and Muslim countries. “All the books are out of date!” is …